Recommended Reading for the Busy Professional
Thursday, August 7th, 2008
Life Would Be Easy If It Weren’t For Other People
By Connie Podesta with Vicki Sanderson,
Sage Publications, 194 Pages
At one time or another, all of us have had to deal with difficult people. The real question then becomes, “How did we deal (or not deal) with them?” In their book, “Life Would Be Easy if it Weren’t for Other People,” Connie Podesta and Vicki Sanderson take readers on an enlightening tour of the four types of communication behavior: assertive, aggressive, passive and passive-aggressive. As the characteristics of each behavioral type are revealed, readers are sure recognize people in their lives who fit each description. These characteristics are crucial to understand when working with prospects and clients.
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After many years of both quantitative and qualitative research with wealthy families, Catherine S. McBreen and George H. Walper Jr., principals at Spectrem Group, identified the factors that can help advisors create “perpetual wealth” for their clients. Their new book, Get Rich, Stay Rich, Pass It On: The Wealth-Accumulation Secrets of America’s Richest Families, outlines this strategy in a way that is easy for advisors to use as a tool to position themselves as a holistic wealth advisor for their clients.
Breakthrough Business Development: A 90-Day Plan to Build Your Client Base and Take Your Business to the Next Level
“The Million Dollar Financial Services Practice” is an easy read. It is principally geared towards individuals starting their own practice, or veterans struggling with marketing issues. The book focuses on providing clear and methodical processes for defining and implementing proven marketing tactics for financial practices to use as a guideline.
Dick Davis is one of the foremost investment newsletter veterans. He founded the Dick Davis Digest in 1982 and built its circulation to over 35,000 subscribers. Davis was one of the pioneers of stock market reporting on television and radio, and wrote a popular stock market column syndicated to over 100 newspapers for over ten years. Davis has personally known many of the most successful money managers in the world.
BOOK: The Path to Million-Dollar Production
Think you’ve got reasonable excuses for not meeting your production goals? Bad markets. Bad leads. Bad branch office. Bad health. Bad time of year. Or the classic underachiever’s mantra, “I’ve already got enough clients. I can get by.” Think again. In Top Gun Prospecting for Financial Professionals, D. Scott Kimball dismisses any rationale for failure or mediocrity. 

